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SmartSweets was founded to innovate delicious candy—without the sugar. CEO & Founder Tara dropped out of college armed with a gummy bear mould and a vision in her mind of bringing to life the future of candy. Tara spent the summer recipe testing #KickSugar candy in her kitchen. Less than a year later SmartSweets was on store shelves nationwide.

SmartSweets are sweetened with plant-based, non-GMO stevia. Stevia is a low-glycemic sweetener extracted from leaves of the Stevia Rebaudiana plant. It provides great tasting calorie-free sweetness. We proudly use no sugar alcohols or artificial sweeteners in SmartSweets.

SmartSweets gummies are packed with natural and GMO-free fibre from plant-based chicory root and tapioca! Both are soluble fibre sources that keep your insides healthy, while slowing the digestion of our candy, allowing you to feel fuller longer.

SmartSweets ingredients are proudly non-GMO, gluten-free and allergen friendly. Our products are made in a dedicated gluten, peanut, tree-nut, dairy, soy and casein free-facility.